Welcome to the blog of the Rehoboth Beach Cheese Company. Pull up a bar stool and experience our Counter Culture!

I'm Andy Meddick, Owner and President of the Rehoboth Beach Cheese Company. In 2005, I left my corporate I.T. job in Washington DC, to relocate with my spouse's business to the DE beaches. What to do now we live in a state where chicken houses can often outnumber human? Faced with a four hour round trip to the closest decent food market, I opened my first store, Good For You Market, a full service grocery store, focusing on organic, natural, and gourmet foods. In the worst economy since the 1930s, I won Best of Delaware awards three years running. After four years, I decided to simplify the business, re-aligning to focus on what we did best. The result is the Rehoboth Beach Cheese Company. We sell (retail and wholesale) artisan/farmstead cheeses, charcuterie, organic produce,and other specialty foods such as spices and seasonings. We also teach cheese classes, cater, sell online, and consult with other businesses to build their cheese programs.

I've learned much since starting out. For example, staffing was a steep learning curve, and I discovered that a savvy sales and marketing professional lay dormant in an I.T. geek! Systems analysis, business analysis, database design and development, data architecture, web design, specialty cheeses and foods, organic farming, catering, and cooking. What do all these threads have in common? Curiosity! It begets technique, which in turn begets better solutions to commond needs. Why complain about lack of choice, if you're not willing to offer an alternative? Our move, and my business development has taught me to participate in life, and to be ever curious! Enjoy!

Mar 31, 2009

We're feeling a little low, deflated, and violated at G4U this week. Warm wishes, offers of help, and hugs have come our way since the fire at the farm and vandalism at the store. Thank you all. It does help to know you're out here routing for us. Here's some much needed, light relief in the way of a few green/food/cultural funnies. I'll start with a road sign erected on the streets of my college town, Swansea, Wales. All signs in Wales have to be bi-lingual, English and Welsh, by law. The English translation of the welsh text on the sign reads, "I am not in the office at the moment. Please send any work to be translated." What actually happened...

Mar 30, 2009

G4U Farm Set On Fire, Vandalism at G4U Store Around 9:30pm last night (Sunday March 30), the Good For You Farm on Route 9 in Lewes, was set on fire. This follows vandalism to the Good For You Farm truck parked overnight at the Good For You Market on Route 9, Lewes, 3 weeks ago. The truck's fuel line was cut, plus other damage, totaling $500. The fire department was called to the farm, 3 fire trucks in total. It appears the shed was attempted to set on fire, it is saturated with gasoline. The front part of the field was set on fire. Thankfully the fire department responded very quickly, and the wind was blowing away from our neighbor's home. It appears that the fire may have been set intentionally, although we are awaiting an official report from the State Fire Marshall and they have not...

Mar 26, 2009

A while back, someone whom I respect immensely, but with whom I do not get along with (let's leave it at that, it's a small town!), accused me, "You're not a foodie, are you, Andy?" It stopped me in my tracks. Foodie. Honestly, I had to run and google it! Here's a link to the awesome Wikepedia for a definition http://en.wikipedia.org/wiki/Foodie There's a saying, "Judge people not so much by what they say, but by what they do." I would add a subtext. Go easy on them when they screw up, or take longer than you're in the mood to wait for. Cranky, me? Yeah, I am, kinda. It's been a long week and everyone seems on edge. Please do not adjust your picture, normal service will resume soon. So here's the rub. Two issues bothered me with the foodie thing. I'm sure my accuser did not mean the former,...

Mar 24, 2009

This is a rare comment from me, Andy Meddick, owner of G4U Market and Micro-Eco Mini-Me Market Garden Farm. "You're Welcome." How often we say that and don't even think about what we're saying. You're Welcome. YOU ARE WELCOME - EVERYONE. I'm breaking a golden rule I have - stay out of community politics and focus on the mission of the G4U business: providing healthy, organic, natural, local, and sustainably sourced food, and great ingredients to our community. From Gourmet to Everyday. G4U: So Much More than a Health Food Store! By community I mean everyone: regardless of age, gender, gender identity, physical ability, national origin, race,...

Mar 16, 2009

There's lots of things I don't understand, even at the lovely age of 44. Why, for instance, was Cher trying to turn back time on an aircraft carrier? Why on a week when I watch what I eat and get on that awful treadmill thing, do I gain 2 pounds and last week when I wallow in my, 'busy-ness,' I loose 3 pounds? Why does the dog always hit the rug when there is much more hardwood floor available to pee/poop/throw-up on? Why does spa music make me tense ? I said SPA, not SKA! I have to clarify because it seems my funny accent comes through in the blog too. While I reach for the Biokleen Bac-Out Foaming Cleanser, any thoughts? So, today, I'm contemplative....

Mar 13, 2009

Tom and I were out in public dressed as cows last Saturday. You may have seen us manning (cowing - what's the correct adverb?) the Good For Moo Milk Bar by Good For You Market at the Rehoboth Beach Chocolate Festival organized by Rehoboth Beach Main Street ( http://www.downtownrehoboth.com/ ).The Good For Moo Milk Bar by Good For You Market is a great crowd-pleaser and attraction, with milk types for all diets. If you'd like us to bring it to your special event, then please call or e-mail me: (302) 684-8330 mailto: goodforu@comcast.net . In the G4U style, the Good For Moo Milk Bar is organic, natural, environmentally responsible, quirky, and...

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